✨TEAM XR✨

As part of INSEAD’s SSUP, we – Nikita Bokil, Chelcie Poole, and Cameron Smith – formed a team with the mission of cutting through the hype and exploring how the metaverse and extended reality (XR) ecosystem is developing in Europe.

Meet the Team

Cameron Smith
cameron.smith22D@insead.edu

Across 4 weeks, 7 countries, and 27 thought-provoking interviews with startups, venture capitalists and industry experts, here are our top learnings…

Part 1
Part 2

A huge thank you to our interviewees for taking the time to educate us!

‘SSUP 2022: EdTech in Focus

This year’s Summer Start-up Tour ‘SSUP! kicked off in June for the fourth year in a row. Each year, the Hoffmann Institute collaborates with ‘SSUP! students to support INSEAD MBA students touring global start-up ecosystems to learn from entrepreneurs at the cutting edge of business and walk-the-talk in their own impact projects. In 2022, the […]

A Trip Inside the Amsterdam Startup Ecosystem

This blog details how Team Eternal Students planned the Ed-tech SSUP tour to Amsterdam, and what we learned about the Amsterdam startup ecosystem. With over 2.7K startups at different stages, Amsterdam is ranked as the third tech hub in Europe. With a long history of trade, innovation, and culture, a trip to Amsterdam was an easy pick […]

Southeast Asia: The Start-Up Ecosystem

As part of their summer break at INSEAD, Team SEACompass decided to travel around Southeast Asia to learn more about the up-and-coming startup ecosystem in the region. The team comprising Georgia Wynter, Vincent He, and Abhinav Lalam, three INSEAD MBA 22D students who traveled to Singapore, Indonesia, Thailand, and Vietnam. They met up with over […]

How do B2C start-ups scale in SEA despite the fragmentation?

SEA Overview – An exciting region with numerous challenges Southeast Asia (SEA) is quickly becoming a focus region for new VC investments, a trend that has accelerated post-COVID. SEA comprises about 8% of the world’s population, young demographics with a median age of 30, and a growing affluent middle class with an average GDP 3 […]

The many colours of entrepreneurship: part 2 | Team HX Design

In part two of this series, I’ll cover three more colours of entrepreneurship that I came across during my tour. 3. Opportunity: spotting and addressing needs One intrapreneur who embodies this colour and is also purpose-driven is Marcus Krug. After a PhD in theoretical computer science, he was keen to solve problems and joined SAP. […]

Meet the Team

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